The car’s appellation is a nod to late CEO Giuseppe ‘Nuccio’ Bertone, whose father Giovanni founded the design house a century ago. In the company’s post-War heyday, Nuccio and his team penned some of the most influential cars in automotive history, including the Alfa Romeo Carabo and Lamborghini Marzal. But it’s another one of Bertone’s concept designs – the Lancia Stratos Zero, or Project Zero as it was then known – to which the Nuccio seems to bear the strongest resemblance.

Bertone describes its new concept as an ‘extreme sports car’, which will inherit the super-low, wedge-shaped profile synonymous with 1970s concept cars. While this means the Nuccio is unlikely to see production, there’s plenty of scope for it to influence to future of car design in the way its conceptual antecedents did.

The 2012 Geneva Motor Show takes place between the 8 and 18 March.

Photos: Bertone